| DMG Marble & Granite |
Click images to view detail |
| Consumer Ads
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Initiated to
introduce the company's new Northern California branch store,
they:
- Offered a way to highlight unique products
and innovative applications.
- Enhanced relationships with residential
customers and interior designer clients.
- Increased awareness and sales.
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| Trade Ad |
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Placed in the leading industry magazine,
with international readership, it:
- Increased the client's profile with all-important quarries,
helping assure steady supply, unique product and good prices.
- Raised awareness of the client as a reliable source for
prestige projects.
- Cemented relationship with contract
fabricator/installer.
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| Trade
Editorial |
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Based on photos taken
while on location for the trade ad, it:
- Leveraged ad media schedule into additional free exposure.
- Raised the prestige profile of DMG as well as the
fabricator/installer.
- Provided a remarkable Point of Sale piece for retail
locations.
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